Ralph Cassady Jr.
Date of Birth  :
Place of Birth  :
Country  :
United States
Field of Expertise  :
Educational background  :
Ph.D. from the University of California
Acheivements / Contributions  :

  • Ralph Cassady won awards,such as

    • The American Marketing Association National Award for “significant contribution to the advancement of science marketing”.

    • In 1950 he was awarded Professor of the Year at UCLA and four years later he was inducted into the Hall of Fame in Distribution for “distinguished contributions to the advancement of distribution”.

  • He traveled the world working with trade regulations in Europe,the Far East, Australia and Mexico.

source:Ralph Cassady Jr.

Bibliography  :
Auctions and Auctioneering,The Nature Of Competition In Gasoline Distribution At The Retail Level: A Study of the Los Angeles Market Area,Price Warfare in Business Competition: A Study of Abnormal Competitive Behavior .